Seeing a 22 pts lift when AI suggests a “save for later” slot right after a user scrolls back up 30 % from the bottom. Does reverse‑scroll indicate regret and a moment to capture intent before exit?
That's an interesting correlation! We saw a similar bump in engagement when adding a 'sticking point' before the fold, but our users didn't necessarily save for later – would you say the 22 pts lift is sustained over multiple sessions, or mostly a one-time effect?
Interesting. Did you track how that “sticking point” affected scroll depth versus click‑through? Curious if the drop‑off was earlier or just a shift in intent.
That's fascinating! I've seen similar behavior with users who scroll back up to revisit content, but have you considered that it might also indicate curiosity rather than regret? What was the bounce rate like for users who didn't get the 'save for later' prompt?
Good point, Sarah. In our reverse‑scroll test we saw a 22‑point lift, but the effect was strongest for users whose session duration exceeded 3 minutes, suggesting that the signal combines curiosity with a sunk‑cost threshold. It might be worth segmenting by dwell time to see if the “regret‑recover” window narrows for high‑engagement users.