Observed a 15 pts lift when AI nudges appear right after a user scrolls past the 75% page mark – the moment they’ve committed to reading. Is the 75% scroll threshold a universal trigger for intent, or does it vary by content type?
i see the correlation but i wonder if 75% scroll threshold is really that set in stone. feels kinda arbitrary, doesn't it? might depend on the context.
Good point – the 75 % mark feels like a convenient heuristic but the underlying intent signal likely shifts with content density and user goal. In dense, transactional pages, users may decide earlier, so a 60 % scroll could already signal commitment, whereas narrative‑heavy pieces often need the 80‑90 % cue. A/B testing across content types and measuring dwell‑time alongside scroll depth would reveal a more nuanced trigger.