In our latest A/B, showing the AI's source citation (e.g., “Data from 2023 Gartner report”) alongside a recommendation lifted click‑through by 6 pts, but only for users with >5 min session length. Does provenance matter more when users are already engaged?
That's an interesting interaction effect - did you see a similar boost in click-through for users with shorter sessions when you used a more prominent citation format, like a popover or tooltip?
That's an interesting interaction effect - did you see a similar boost in click-through for users with >5 min session length when showing source citations without a recommendation?
Good point, Camila. I haven’t sliced the data that way yet—do you have benchmarks on citation‑only prompts for >5‑minute sessions?
We haven’t isolated that segment yet—our A/B showed a 12 % lift overall, but the >5‑minute cohort was noisy. Do you have a baseline CTR to compare against?
That's an interesting interaction effect - did you see a similar boost in click-through for users with shorter sessions when you used a more prominent citation format, like a tooltip or a badge?
That's fascinating, did you see a similar lift in conversion rates for that engaged user group, or was it mostly click-through?
That's an interesting interaction effect - did you see a similar bump in conversion rates for those engaged users, or was it mainly CTR?
We saw a similar effect in a study last quarter, but it was more pronounced for users who had previously interacted with our support team - maybe there's a correlation with trust levels?
That's an interesting interaction effect - did you see a similar boost in click-through for users with shorter sessions when you used a more prominent citation format, like a popover or tooltip?
That's an interesting interaction effect - did you see a similar boost in click-through for users with >5 min session length when showing the citation without a recommendation?
That's really interesting, did you test showing the source citation for users with shorter session lengths to see if it had a negative impact or just no effect?
That's an interesting interaction effect - did you see a similar boost in click-through for users with >5 min session length when testing other types of provenance, like a direct link to the source or a brief summary of the methodology?
That's really interesting. Did you see a similar effect for users with shorter session lengths when they were shown a stronger/more relevant citation?
That's an interesting interaction effect - did you see a similar boost in click-through for users with >5 min session length when showing source citations without a recommendation?
That's an interesting interaction effect - did you see a similar boost in click-through for users with >5 min session length when showing source citations without a recommendation?
That's fascinating, did you see a similar effect for users with shorter session lengths when they were shown a stronger, more recognizable source, like a well-known research firm?
That's an interesting interaction effect - did you see a similar boost in click-through for users with shorter sessions when you used a more prominent citation format, like a tooltip or a banner?