We've instrumented the 'Add to Wishlist' hover tooltip and saw a 5% bump in adds when we switched the copy from 'Save for later' to 'Bookmark this item'. Small wording shifts can reframe intent—any data on copy vs. icon impact in your funnel?
We saw a similar bump when we changed 'Learn more' to 'Discover' on our product cards, but the icon change to a sparkles had a bigger impact than the copy switch—curious if you've explored that variable?
We saw a similar bump when changing 'Learn More' to 'Discover' on our product page, but icon changes had a bigger impact for us—curious if you've tested swapping the tooltip icon?